You Are What You Remember

12th February 2016

Gavin Preston

Be Inspired


The best piece of advice that I was given prior to my wedding day was: “The day goes so fast. Make sure that during the celebrations you pause with your wife, take a look around at your family and friends, the fun and laughter and take a snap shot in your mind so that you have those memories of the day. Do that several times.”

Life is made up of magic moments.

Our memories are made up of those magic moments.

A wedding day is of course full of great moments and then ….. life takes over and before you know it the busyness of running a business, a home, starting a family, looking after the children etc, takes over.

Do you still take your partner/spouse’s hand, pause for a minute and take a snap shot of the good times you are having?

Relationships are made up of magic moments.

You are what you remember.  As a couple, you are what you remember.

I Miss Us

If your time together is more memorable than your time apart, you are growing together.

If your time apart is more memorable, you are growing apart.

So what can you do to make the time together more memorable?

You need to create those magic moments or at least set the scene for them to take place.

Forgive the less than romantic analogy, but let’s look at a company.  A company makes a product.  What is the product of your relationship?


What do you need to do to make/to create more magical memories?


Action: Plan that dinner date, walk along the beach, romantic short break with your partner/spouse.  Plan the trip to the theatre, the special holiday or just the evening in with a nice meal and a bottle of wine and don’t forget the candles.

p.s. Customers also remember the magical moments. What can you do to create a moment where you wow your customers?  Where you over deliver on something that was not expected?  Maybe leave out the candles and roses though…that would be creepy.

Thanks to Andre Rossouw for the inspiration for this blog post.

I also wanted to take the opportunity this week to introduce The Growth Zone.

Having had the pleasure of working with over 5,000 businesses in the last two years I have seen time and time again the frustrations many business owners have.  I have therefore developed this one day programme to take you through the six steps to remove these frustrations and put you on the path to exponentially grow your business.

For more information about The Growth Zone, please click here.

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